Description
Test Bank for Media Literacy 9th Edition Potter
Test Bank for Media Literacy 9th Edition By W. James Potter, ISBN: 9781506366289, ISBN: 9781544395258
Table Of Content
The Information Problem
Dealing With the Information Problem
The Big Question
Summary
Further Reading
Keeping Up to Date
What Is Media Literacy?
The Three Building Blocks of Media Literacy
The Definition of Media Literacy
The Development of Media Literacy
Advantages of Developing a Higher Degree of Media Literacy
Summary
Further Reading
Exercise
Information-Processing Tasks
Analyzing the Idea of Exposure to Media Messages
The Media Literacy Approach
Summary
Further Reading
Exercise
Shift From Mass to Niche Perspective on Audience
Identifying Niches
Attracting Audiences
Conditioning Audiences
Summary
Further Reading
Exercises
Why Treat Children as a Special Audience?
Special Treatment From Regulators
Special Treatment From Parents
Re-examining the Case for Special Treatment of Children
Young Adults as a Special Audience
Summary
Further Reading
Keeping Up to Date
Exercise
Patterns of Development
Comparisons Across Mass Media
Current Picture
Summary
Further Reading
Keeping Up to Date
Exercises
The Media Game of Economics
Characteristics of the Game
Media Industry Perspective
Consumers’ Strategies
Summary
Further Reading
Keeping Up to Date
Exercises
Role of Reality in Media Content Formulas
Reality Programming as a Genre
The Importance of Media Literacy
Summary
Further Reading
Keeping Up to Date
Exercise
Dynamic Nature of News
Different Perspectives on News
Consumer Standards for Evaluating the Quality of News
How Can We Become More Media Literate With News?
Summary
Further Reading
Keeping Up to Date
Exercises
Story Formulas
Challenges
Patterns
Becoming Media Literate With Entertainment Messages
Summary
Further Reading
Keeping Up to Date
Exercises
Advertising Is Pervasive
Process of Constructing Advertising Messages
Becoming More Media Literate with Advertising
Summary
Further Reading
Keeping Up to Date
Exercises
Competitive Experiences
Cooperative Experiences
Acquisition Experiences
Media Literacy With Interactive Messages
Summary
Further Reading
Keeping Up to Date
Exercises
Timing of Effects
Valence of Effects
Intentionality of Effects
Type of Effects
Four-Dimensional Analysis
Becoming More Media Literate
Summary
Further Reading
Exercises
Media Effects Are Constantly Occurring
Factors Influencing Media Effects
Process of Influence
Thinking About Blame
Becoming More Media Literate
Summary
Further Reading
Keeping Up to Date
Exercises
Helping Yourself
Helping Others
Summary
Keeping Up to Date
Exercises
Delineating the Issue
Evidence of Concentration
Evidence for Harm
Your Own Informed Opinion
Further Reading
Keeping Up to Date
Applying Media Literacy Skills
Delineating the Issue
The Money Cycle
Olympics
Video Gaming
Your Own Informed Opinion
Further Reading
Keeping Up to Date
Applying Media Literacy Skills
What Is Fake News?
Media-Literate Treatment of Fake News
Your Own Informed Opinion
Further Reading
Keeping Up to Date
Applying Media Literacy Skills
Delineating the Issue
Faulty Criticisms
Criticisms Based on Personal Values
Criticisms About Responsibility
Your Own Informed Opinion
Further Reading
Applying Media Literacy Skills
Delineating the Issue
The Public’s Faulty Perceptions
Producers’ Faulty Beliefs
Your Own Informed Opinion
Further Reading
Applying Media Literacy Skills
Delineating the Issue
Criminal Threats to Your Privacy
Non-criminal Threats to Your Privacy
Public Opinion and Regulations
Your Own Informed Opinion
Further Reading
Keeping Up to Date
Applying Media Literacy Skills
